Twitter Brand Guidlines

Logo

The Basics

The Twitter logo is a powerful symbol for what’s happening in the world now, and the power of the voices and unique conversations that happen on the platform everyday. Here are some rules of the road when using our logo.

• Only show the logo in Twitter blue or white.
• Don’t alter, rotate, or modify the logo.
• Don’t animate the logo or make it talk, chirp, or fly.
• Don’t surround the logo with other birds or creatures.
• Don’t accessorize the logo with extra elements like speech bubbles.
• Don’t anthropomorphize the logo.
• Don’t overemphasize the logo.
• Don’t use previous versions of the logo.
• Follow the clear space guidance in this document.

Clear Space and Minimum size

When you’re using the logo with other graphic elements, make sure you give it some room to breathe. The empty space around the logo should be at least 150% of the width of the logo. To ensure the logo maintains its visual impact, do not go any smaller than 16 pixels wide.

Logo clear space.

Logo minimum size (16px).

Please refer to the downloadable Starter Kit at brand.twitter.com.

Color

The Twitter logo is always either blue or white. It must be legible and maintain the integrity of its form.

When placing the logo on an image, always use the white logo version. For images with a light background, we suggest applying a 10-20% black tint to the entire image to maintain legibility of the white logo.

And never show the Twitter logo in black or any other colors.

Okay, we do have one exception: some limitations with color printing may apply. This is the only time the logo is permitted to be displayed in black with prior permission from Twitter.

Lock-ups

Please don’t use Twitter’s marks in a way that suggests sponsorship, endorsement, or affiliation by Twitter. Or in a way that could confuse Twitter with another brand.
When showing that a #Hashtag or @Username is from Twitter, pair it with the logo and use Helvetica Neue Pro 75 Bold. Observe our clear space rules, and scale the text to 100% of the height of the logo.

Please refer to the downloadable Starter Kit at brand.twitter.com.

Social Icons

When using the logo to represent your presence on Twitter — either alone or alongside other social icons — you can use the logo in either blue or white, displayed at equal size and height to the other social media icons. When using the logo in white, the background color may be set in any color.
It is prefered that our logo is represented free of a container but if a container works best for your needs, feel free to use either a circle, square, or square with rounded corners.

Please refer to the downloadable Starter Kit at brand.twitter.com.

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